A crowd enjoying a downtown Lynchburg event in the street

For Downtown Businesses

If you're downtown, you're already a member. Here's everything that comes with it.

Nothing to join · No dues

Every business and organization located downtown is a Downtown Member of the Downtown Lynchburg Association. There's no application and no fee. The services below are yours because you're here — and they're free because DLA's sponsors and donors pay for them.

What Comes With Your Address

Nine things DLA does for every downtown business, at no cost.

  1. 01

    A listing in the downtown business directory

    Your hours, location, and links on the directory and map that visitors actually use to find their way around downtown.

    See the directory
  2. 02

    Your events and promotions on the DLA site and newsletter

    Submit an event or a deal and it goes out on the calendar, Downtown Deals, and the newsletter that reaches thousands of readers.

    See the calendar
  3. 03

    Events and deals posted for you, every week

    Once they are in the system, we push your events and deals to DLA’s social channels on a weekly rotation. You don’t have to remember.

    See Downtown Deals
  4. 04

    Coverage in our content series and guides

    Themed features and guides — where to eat, what’s new, holiday shopping — draw from downtown businesses first.

    Read the latest
  5. 05

    A welcome visit and a promotion feature when you open

    New downtown? We come by, learn your story, and introduce you to the community with a feature of your own.

  6. 06

    Advocacy with the City on downtown-wide issues

    Parking, streetscape, permitting, safety — one voice for downtown at City Hall, so you don’t have to be it alone.

  7. 07

    Downtown business alerts

    Closures, construction, and event footprints, before they reach your front door.

  8. 08

    Invitations to downtown business meetups

    Meet the people running the businesses around you, and the DLA staff who work for all of you.

  9. 09

    The State of Downtown annual report and its data

    Foot traffic, openings, investment — the numbers behind downtown, yours to use in your own planning.

Your Tools

Most of the services above run on what you put into these. Keep them current and the rest takes care of itself.

Event Calendar

See what is happening downtown and submit your own events.

View the calendar

Downtown Deals

Browse current promotions and add your own to the mix.

See Downtown Deals

Business Directory

Make sure your business is listed so visitors can find you.

View the directory

Member Portal

Manage your listing, submit deals and events, and access member resources.

Log in to the portal

Are we missing you?

Not in the directory, or something's out of date? A question about your listing, a promotion you want to run, or just want to get more involved downtown — write to us.

Get in touch

Want to help keep it free?

None of this costs a downtown business anything, because the businesses and institutions that sponsor DLA pay for it. If yours could be one of them, we'd love to talk.

Support downtown as a business